When Mimosa RWM, created by rugby legend Alun Wyn Jones, introduced their premium coffee rum to the world, we knew it was going to be something special. They weren’t just offering a drink—they were bringing a whole vibe: bold, smooth, and unapologetically sophisticated. From crafting a brand identity that turned heads to launching killer content campaigns and activating at Bluestone, we made sure Mimosa hit all the right notes. And the cherry on top? Helping them secure a launch in Tesco. Now that’s what we call brewing up success.
200
Tesco locations
6000
insta followers
60
online sales increase
Mimosa RWM is proof that coffee and rum are a match made in heaven, and we’re thrilled to have been part of their journey. From Tesco shelves to Bluestone buzz, this project was all about bringing bold ideas to life and connecting with people who know good taste when they see it. It’s been a whirlwind of creativity, collaboration, and, of course, plenty of coffee rum. Here’s to the next adventure—cheers!
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